Lifebuoy was introduced by Lever Brothers in 1895 in the United Kingdom. Originally a carbolic soap containing phenol, different varieties were later introduced without the medicinal carbolic smell, such as the coral-coloured Lifebuoy during the late 1950s and Lifebuoy Minty Refresher in 1966. [4]
As the world's leading health soap, Lifebuoy aims to make a difference by creating accessible hygiene soaps & promoting healthy hygiene habits. Learn more.
Lifebuoy has evolved into a €1 billion brand and the world’s number one selling germ protection soap, sold in over 50 countries. Our mission is to make a difference by creating quality, affordable products and promoting healthy hygiene habits.
The rich, creamy lather of Lifebuoy bar soap leaves you clean and fresh while the advanced formulation cares for your skin.
Lifebuoy Total 10- Soap Bar - 125g X 12 Bars (125g X 12 Bars)
Lifebuoy has been around for several decades now. This soap was introduced by the famous William Lever to stop and control cholera in Victorian England when sanitation was a huge concern. Since then, it has evolved as the world’s number 1 selling germ protection soap.
Lifebuoy is a famous and distinctive brand of soap that was created by the Lever Brothers soap factory in 1894. It was the first soap to use carbolic acid, which gave it a red color and strong, medicinal scent.
Since 1894, Lifebuoy has reached more than 1 billion people with hand hygiene education, helped redefine how millions of children learn the alphabet, and sold soap all over the world. Find out how this heritage brand continues to grow.