Netflix's Power Play: How They Use Data To Keep You Binging - The Creative Blog
Webnetflix’s algorithm uses data on subscribers viewing history, along with the device used to watch, and the duration of viewing to present a personalised viewing.
May 30, 2026
Webnetflix’s algorithm uses data on subscribers viewing history, along with the device used to watch, and the duration of viewing to present a personalised viewing. Webnetflix doesn’t just collect data—they use it to keep you engaged. Here’s how they do it: 1️⃣ predict what you’ll watch next.
Understanding the Context
2️⃣ serve you content you can’t. Webthe answer, for most people, is around three episodes. Spread across more than 300 million.